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E-commerce Online Business Opportunity
Ever think about adding an e-commerce online online store to your website with AMAZON? PPC ads for generating traffic. Need keywords and special unique products. EBay, Shopify. Viral launch software or comparable e-commerce software. Amazon sba.
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If you want to take advantage of platforms such as Amazon, eBay and Shopify as well as usage of tools like PPC ads and Ecommerce software; starting an Ecommerce business will require a number of key steps. Here’s an in-depth guide to getting started:
Research and Planning
Find Your Niche and Products
Unique Products – Look for unique products that have high demand but are not easily accessible.
Market Research – Use Google Trends, Amazon Best Sellers and competitor analysis to identify trending products or niches.
Keywords – Discover relevant keywords customers may use with Google Keyword Planner, Ahrefs or SEMrush (Keyword Research Tools).
Amazon’s Keyword Tool – Use Helium 10, Jungle Scout or other third-party apps in order to find out what keywords rank high on Amazon itself.
Setting Up Your Online Store
Choose Your Platform
Amazon – Create an Amazon seller account. Decide whether you want to do FBA (Fulfillment by Amazon) or FBM (Fulfillment by Merchant).
Shopify – Sign up for Shopify which allows you to create a customised eCommerce website.
eBay – Create an eBay seller account and set up your store.
Website Integration
If you have a website already consider integrating your ecommerce store using plugins or widgets provided by these platforms.
E-Commerce Software
Viral Launch/Viral Launch Alternative Software(s)
Viral Launch: It is used for product research, keyword research & market analysis specific to Amazon only but can be helpful if needed elsewhere too…
Helium 10: Another option similar to Viral Launch however it has its own suite of tools such as product research etc. This is particularly useful for listing optimization and keyword tracking amongst other things!
Jungle Scout: Popular tool among amazon sellers which helps them locate profitable products as well as track sales etc..
Marketing & Traffic Generation
PPC Ads (Pay-per-click advertising)
Google Ads: Set up google ad campaigns targeting keywords relevant to your products.
Amazon PPC: Use amazon’s ppc platform to run sponsored product ads.
Social Media Ads: Utilise platforms like facebook, instagram or pinterest for targeted ads.
SEO (Search Engine Optimization)
Content Marketing – Create high quality content around your products & niche in order to attract organic traffic.
On-Page SEO – Optimize product listings, descriptions and meta tags with relevant keywords etc…
Logistics and Fulfillment
Amazon FBA
This involves shipping your products to Amazon’s fulfillment centers where they handle storage, packaging and shipping on your behalf. It is an efficient logistics solution that allows for scalability within the business however fees are higher as well as less control over inventory management being available among other things.
Self-Fulfillment
Shopify & eBay – Manage inventory, shipping & returns yourself through these platforms. Pros: More control over fulfilment process etc..
Cons: More time consuming + requires more resources. Financial Management
Amazon SBA
This is a lending service by Amazon which offers loans based on performance of sales made on their platform(s).
Shopify Capital
Similar concept but this time it is only applicable if you’re using Shopify as opposed to any other ecommerce provider out there. It provides funding options for merchants who want to grow their business(es) further still.
Accounting Software Use Quickbooks/Xero/Wave or something similar so as not only keep track of finances but also record sales correctly; handle tax affairs accordingly too. Customer Service
Customer Support – Be responsive when dealing with customer inquiries, returns or feedback. You can use Zendesk/Freshdesk/other software(s) to manage support tickets better than ever before!