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Importance of XML sitemap.
An XML sitemap is an important tool for search engine optimization (SEO) for a few key reasons:
1. Indexing: A sitemap helps search engines like Google and Bing to better understand the structure of your website and more efficiently crawl and index all of your site’s pages. This can help ensure all of your content gets discovered and indexed.
2. New content discovery: When you update your sitemap as you publish new content, search engines can more quickly find your latest blog posts, products, services, etc. This helps get your new content indexed faster.
3. Page priority: A sitemap allows you to indicate the relative priority of each URL on your site. This signals to search engines which pages you deem most important for indexing and ranking purposes.
4. Eliminates crawling issues: By mapping out all URLs on your site explicitly, you can minimize issues search engines might have discovering pages, like pages deep in your site architecture. This ensures search bots don’t miss important content.
5. Provides metadata: In a sitemap, you can include optional metadata for each URL like when the page was last updated, how often the page changes, alternate language pages, and more. This extra data can aid search engines in understanding your site.
So in short, an XML helps search engines efficiently crawl your site, ensures all pages get discovered and indexed, communicates page priority levels, avoids crawling issues, and sends valuable metadata about your content to search providers. This all contributes to better rankings and visibility in organic search results.
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1 Reply
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Thank you for sharing. Useful information.